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Abhijit Sanyal

Abhijit Sanyal
Abhijit Sanyal is a marketing data scientist. He has worked in strategic marketing analytics and management consulting within the retail, financial services, telecommunications, pharmaceuticals, and other industries using small and big data. He specializes in machine learning applications in the areas of customer science, segmentation, pricing, product positioning, choice models, profit optimization, and demand analysis, as well as promotions and branding. He can be reached at sanyalab@gmail.com.

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